The Carey Group deploys our knowledge and relationships in local and state government, business communities, and nonprofit networks to elevate your initiatives in the Pittsburgh area and beyond.
The Carey Group evaluates the work that your business has accomplished in order to capitalize on your strengths. By pinpointing where your business excels, we strategically match your strengths with issues and potential projects and establish a business development plan targeting those matches. We tap into our our significant network in the community to help your business find ways to maximize profit, outlets for growth, and development in Pennsylvania.
We rely on our knowledge and experience in politics, local government, and the regulatory system to advocate on your behalf. Our understanding of the procurement process allows us to zealously and effectively advance our clients’ business and political interests within the various government structures in the area.
We believe the work isn’t over once your goal is reached. The Carey Group will continue to find ways to leverage your business interests and aspirations to find more opportunities to expand your efforts and impact in Pennsylvania. By establishing targets and metrics to measure our outreach, you can be confident that we will consistently find leads for your business to compete for work.
Case Studies
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The Efficiency NetworkSee Case StudyThe Efficiency NetworkThe Efficiency Network (TEN) develops customized plans for companies, universities, and municipal governments to become more energy efficient. TEN not only helps clients exceed their sustainability goals but their operational and financial goals as well by frequently reducing utility costs by 25% or more through energy efficiency. TEN hired The Carey Group to strategically target new leads and help facilitate new relationships throughout Western Pennsylvania.
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Pittsburgh Fire ExtinguisherSee Case StudyPittsburgh Fire ExtinguisherPittsburgh Fire Extinguisher (PFE) is a third generation family owned local business that hired The Carey Group to help grow their private sector business. PFE sells and services fire protection equipment such as alarms, extinguishers, and sprinkler systems. The Carey Group is proud to work with a company that embodies the same principles that we do, providing top quality work and going above and beyond to show that they genuinely care about their clients. Unlike others in their field, PFE sends technicians free of charge to their clients’ sites to train people how to use the equipment they have installed to ensure their clients’ safety.
The Carey Group’s dedication and size allow us to devote the requisite attention to become an extension of our clients’ teams and develop individualized plans in order to meet their goals. Therefore, with PFE, we meet regularly with their management to understand the clients they are seeking, identify opportunities, develop a sales pitch, and help establish a pipeline from PFE to those opportunities. Using this strategy, we have helped PFE win contracts at Heinz Field, PNC Park, Pitt-Ohio Express, Laroche College, Dollar Bank, St. Vincent, The Pittsburgh Zoo, and Walnut Capital, to name a few.
Through our knowledge and significant network of relationships in the area, The Carey Group helps you navigate government and educate lawmakers about your concerns and your industry to accomplish your goals.
The Carey Group creates a media plan to convey your message effectively to your target audience. Whether it is a press release to news outlets, a letter to stakeholders, or establishing a social media strategy, we can identify and execute effective ways to frame your message.
We establish a policy game plan by surveying the current political environment, researching previous political successes and failures within similar projects, and creating a legal analysis of proposed plans.
Effective issue advocacy means getting local leaders and the community to understand and rally behind your issue. Each issue is unique, as is the political climate surrounding it. The Carey Group tailors efforts to elevate your issue by strategizing the most effective path forward. We ensure that the community not only hears your concerns, but that they care — and therefore engage. We educate policymakers so that they understand your issue, your industry, and the best way to move forward on your current issue or those in the future.
Case Studies
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The Pittsburgh PenguinsSee Case StudyThe Pittsburgh PenguinsThe Pittsburgh Penguins hired the Carey Group to help manage their political affairs and local government outreach. With the Penguins controlling the development rights of the 28 acre former Mellon Arena site we are well positioned to help with zoning and planning issues, neighborhood coalition building, and advocating at City Council. The Penguins are also very active in the community and we have been able to assist with a number of important projects. As a representative of the organization and PPG Paints arena, The Carey Group continuously monitors and analyzes relevant legislation and ordinances to understand how they might be effected. This practice, along with our demonstrative understanding of local government, allow us to ensure that their perspective is considered throughout these processes.
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The Pittsburgh FoundationSee Case StudyThe Pittsburgh FoundationThe Pittsburgh Foundation approached The Carey Group because of the growing concern regarding vacant land around Pittsburgh. This was an issue that The Pittsburgh Foundation recognized as something that touched everyone in the city from business owners to homeowners. The Pittsburgh Foundation sought The Carey Group’s help in establishing a land bank, an inventory of vacant or abandoned properties. The Pittsburgh Foundation sought to create a system in order to acquire, manage, maintain, and repurpose these properties. The Carey Group analyzed the land banks used in cities around the country in order to learn from the failures, grow upon the successes, and establish the best program for Pittsburgh.
After the game plan was established, The Carey Group’s role was to advocate and educate the community, council members, and opinion leaders about the need for the land bank and how to implement the best practices we had discovered in our research. The Carey Group utilized our experience with legislators, community organizations, and business leaders to bring people together to talk about this issue. We worked to expand the amount of people who had a voice in this conversation by reaching out and facilitating meetings with interested parties and members of neighborhood who were most affected by these properties. The powerful grassroots campaign on this issue that The Carey Group led ensured that the Pittsburgh Land Bank legislation passed with a strong majority.
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The Entertainment Soft AssociationSee Case StudyThe Entertainment Soft AssociationThe Entertainment Soft Association (ESA) is the national trade association representing the keys players in the video gaming industry including Disney, EA, Playstation, Microsoft, and Nintendo, just to name a few. The strong universities in Pittsburgh that cultivate tech talent and the continued growth of the tech community thanks to more and more companies coming into the city, have created a wonderful opportunity for video game industry. Recognizing this, ESA reached out to The Carey Group in order to strategically join and capitalize on this exciting time for technology in Pittsburgh. The Carey Group engaged in grassroots organizing in order to supplement the ongoing lobbying efforts already taking place to secure tax credits for the video game industry. By utilizing our connections with local schools, universities, businesses, and local leaders, The Carey Group worked to ensure that the industry’s voice was not only amplified to the community but also that their objectives were understood. The Carey Group helped explain to the community that results of this initiative would positively impact everyone because making Pittsburgh more competitive in the tech industry ensures growth in the economy, attracts more business to the city, and encourages innovation in every field. The groundwork that The Carey Group did on this issue led to the community supporting the tax credits for the video game industry and thus the ultimate success of the legislation.
From the first days of your campaign to running your final ‘Get Out The Vote’ plan, the Carey Group has the ability to put together a top notch campaign.
The Carey Group will help develop your budget, write your field plan, hire your day-to-day staff, and manage your other professional consultants. Whether your campaign is for a traditional candidate or a specific issue, we can help you win on Election Day.
With experience organizing events ranging from presidential visits to community picnics, The Carey Group coordinates events from conception and event design to execution to set the appropriate message and tone to your invited guests and media coverage.
The Carey Group identifies and organizes your target audience to build support for your issue. With years of experience in building coalitions and bringing different constituencies together, we are aggressive advocates for your cause. From running letters to the editor campaigns, to implementing an earned media plan or creating a traditional neighbors-talking-to-neighbors program, we can move your target audience in a positive way.
Case Studies
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Ballot InitiativeSee Case StudyBallot InitiativeWhile we have had many successful campaigns since 2011, the Carnegie Library ballot initiative sticks out to us as one that we are particularly proud of not only because of its victory but also because of its rarity. The Carnegie Library ballot initiative asked city residents to vote to increase the millage rate thus increasing their property tax in order to create a dedicated revenue stream for the library system. Ballot initiatives in Pennsylvania are uncommon and therefore provide an unfamiliar terrain for consulting firms. The Carey Group, however, embraced this challenge by thoroughly researching the state laws that enabled these types of initiatives. On top of this, the political climate for a tax increase was hostile in the spring of 2011. Despite this, The Carey Group built a coalition to illustrate how the library is a fabric of the community and ultimately won in every city ward.
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Judge Dan ReganSee Case StudyJudge Dan ReganDan Reagan came to the Carey Group to begin his journey to the bench. We helped craft his team and plan that led to him to achieving his goal. The first step of any campaign is finding the perfect campaign manager. We not only recruited but also trained his campaign manager. Next we helped develop the budget, fundraising plan, and outreach strategy. This included a plan for several major endorsements that he ultimately won such as the Allegheny County Democratic Committee and the Allegheny County Labor Council. The Carey Group assembled a professional team of vendors for him by utilizing our experience in the industry to ensure the highest quality materials at the best prices. The process that The Carey Group put in place brought structure and focus to the election process which at times can be chaotic. The Carey Group was an integral part of every aspect of Judge Regan’s campaign and ultimately helped to lead him to victory in his first race.
The Kinross family has been a part of the insurance industry in Western Pennsylvania for over 40 years. In an effort to carry on that legacy, The Carey Group is proud to have the Joyce Insurance group as a partner.
Case Studies